The architectural
practice was established in 1971 with the objective of full
participation in the rapidly evolving urban architecture and
human habitation of the modern city. To this end, this office
pursues excellence in design through respect for use, function,
form, economy, context and environment as well as style in
all of its building designs. This office recognizes that
buildings are a reflection of their time and the architect
is the interpreter of these relevant expressions.
The total
built building area designed by this firm exceeds 7,000,000
square meters over more than three and a half decades of practice.
The firm prepares master plans, feasibility studies, conceptual
plans, design and construction drawings and supervises
construction. Building forms designed by this firm range from
single-family houses of one or two storeys, subdivisions,
townhouses, mid-rise to high-rise condominium and rental apartments, industrial,
retail, office and mixed use office buildings.
The firm's
innovative designs have substantially influenced the overall condominium market and left permanent and
recognizable standard features in Toronto area projects.
This office
perceives the concept of any good project to be rooted in
the existing physical and cultural context as well as in the
marketplace specific to its area. Hence, the building form,
the site layout and the unit layout is a direct result of a
dialogue between marketing experts, the parameters of zoning
restrictions, construction costs and design efficiency
consideration and appropriate "architectural style" for its
context. Our ultimate programmatic objective is to maximize
the total "sales value" of the project. This means more than
just monetary value; it means value to the builder, the
purchasers and in a wider context to society at large.